
Explainer · 8 min read
Infinite Scroll: Why Your Feed Never Ends, and How to Give It One
What infinite scroll is, who invented it, and why a feed with no last page is so hard to leave, with ways to add one back.
COO, Unrotten
Maren Ashby is the COO of Unrotten, the iPhone app that helps people take their attention back from the feed. She writes about the research on phones, sleep and focus, and about the small, practical changes that make a phone easier to put down.

Explainer · 8 min read
What infinite scroll is, who invented it, and why a feed with no last page is so hard to leave, with ways to add one back.

Explainer · 7 min read
Likes, vanishing Stories and an endless Reels tab make Instagram hard to close. Why it hooks you, and how to cut back and keep your people.

Explainer · 8 min read
TikTok addiction is a real pattern, not just a punchline: why the For You feed is so hard to leave, and what helps you cut back.

Explainer · 7 min read
Not a detox you recover from, but a way of choosing the few tools that serve what you value. The 30-day declutter, the research and where to begin.

Explainer · 7 min read
Nobody is hooked on a molecule. What the phrase gets right about phones and feeds, what it gets wrong, and what actually loosens the pull.

Explainer · 6 min read
Where to find your daily average, pickups and notifications on iOS 27 and iOS 26, why the number surprises almost everyone, and what to do with it.

Explainer · 6 min read
Why you can't focus, and a routine for one hour of real work: where the phone goes, which alerts to mute, when to break and what to do with the urge to check.

Explainer · 7 min read
Brain games mostly make you better at brain games. What the trials say does carry over, how much of it you need and how to tell it's working.

Explainer · 6 min read
Most phone users have felt a buzz that never came. What causes phantom vibrations, who gets them most, and the small changes that make them stop.

Comparison · 9 min read
How one sec's pause works, what the free version and Pro include, what its own studies found, and who needs something firmer.

Explainer · 7 min read
Why you reread the same paragraph three times, the everyday habits that shorten your focus, and what to change first.

Roundup · 11 min read
Eight ways to lock Instagram, TikTok and the rest, compared on price, how firmly they hold and whether they cover your laptop too.

Comparison · 10 min read
How Forest's focus timer, Deep Focus and Time Guard work, what's free, what Forest Plus adds, and what the research says about the tree.

Comparison · 10 min read
What Opal's free plan includes, what Pro costs, how strict its blocks really get, and when another app is the better choice.

Comparison · 9 min read
How ScreenZen's wait before an app opens works, what its strict blocks and locks add, what Halo costs, and who should choose something else.

Comparison · 8 min read
How BePresent's streaks, money stakes, leaderboards and rewards work, what it costs, and what the research says about each of them.

Comparison · 8 min read
What BlockSite blocks on your iPhone and in your browser, what it costs, how firm its blocks are, and which alternatives fit better.

Comparison · 9 min read
How Brick locks your apps with a tap, what Brick Night adds, where it falls short, and who should choose an app or a lock box instead.

Explainer · 9 min read
The pleasure-pain balance, the 30-day dopamine fast and self-binding in plain words, what the research says about each, and how to use them on your phone.

Explainer · 7 min read
Four weeks, one change at a time: see the habit, quiet the phone, cut an hour, fill the gap and lock it in, with the research behind each step.

Guide · 7 min read
Small on average, real for some: what the biggest studies find, why it hits some people harder, and how to tell what your feeds are doing to you.

Explainer · 7 min read
Why a break from the whole phone seems to do more than quitting one app, what the first days feel like, and a plan that leaves you with better habits.

Explainer · 7 min read
Keep calls, maps, your bank and your camera, and lose the feed: the iPhone settings that make a phone boring, and what the research says they do.

Roundup · 10 min read
The Light Phone III, Mudita Kompakt, Sunbeam F1 Pro and Wisephone II compared on price, carriers and what they keep, and when to keep your iPhone instead.

Explainer · 7 min read
How long adults really spend on phones, TV and feeds, from phone logs, national surveys and global data, and how to read your own number.

Explainer · 7 min read
There's no official limit for grown-ups. The research points somewhere more useful: what your hours replace, how they leave you and whether you can stop.

Explainer · 7 min read
A researcher's name for a mind so used to the fast pop of screens that everything else feels slow, what the studies say about it, and how to settle it.

Comparison · 11 min read
What Apple's built-in Screen Time does well, where it gives way on a tired evening, and what a third-party app adds on top of it.

Explainer · 6 min read
A few taps turn your screen black and white, a triple click brings the color back, and the studies show what it does, and doesn't do, to your screen time.

Explainer · 8 min read
How long to go, what the first days feel like, what tends to change, and how to come back without sliding straight back into the feed.

Guide · 7 min read
Why bad news keeps your thumb moving long after it stops helping, what the habit does to your mood and sleep, and how to stay informed without the spiral.

Explainer · 7 min read
What the word means, how researchers measure it, why a dead battery can feel like an emergency, and how to loosen the grip without losing touch.

Roundup · 11 min read
Eight apps to try instead of Opal, whether you want a lower price, a free plan, a gentler pause, a physical lock or a coach.

Guide · 7 min read
Forget the goldfish. What researchers actually measure, what your phone does to your focus, and the changes that bring it back.

Explainer · 8 min read
Face ID locks keep other people out, and Screen Time limits keep you out. How to set up both on iOS 26 and iOS 27, and how to make a limit hold.

Guide · 6 min read
Not an official diagnosis, but a pattern researchers can measure: the signs, why social apps are so hard to put down, and what the trials say helps.

Explainer · 9 min read
A short list of better things to reach for when the urge to scroll hits: how to build yours, a template, 50 ideas and the research behind it.

Guide · 8 min read
Is it a real addiction? What researchers say, the signs to look for in your own habits, and the changes that loosen the phone's grip.

Roundup · 11 min read
Ten apps that help you see, limit and actually cut your screen time, compared on price, how they work and what keeps you using them.

Guide · 8 min read
You can't flush dopamine, and you don't need to. What the research supports instead, with a 7-day plan to make it stick.

Guide · 8 min read
Doomscrolling is not a willpower problem. These are the changes that cut scrolling in real studies, and how to make them stick.

Guide · 8 min read
Why the last hour of the night feels like the only time that is yours, what it costs your sleep, and how to claim it back earlier.

Roundup · 12 min read
Ten ways to lock the apps that eat your day, compared on price, how they block and how easy they are to get around.

Roundup · 11 min read
Timed boxes, locking pouches and NFC keys compared, and the app that locks only the apps that eat your day.